Friday, July 5, 2013

Meet Nozinja, the Simon Cowell of Soweto's Shangaan electro scene

every two weeks in the top ten dance, where the first phone repair shop tycoon mobile operating rule on most dazzling dancers the canton

"You will not believe your eyes," said Richard "Nozinja" Mthetwa, driving in the parking lot of a grocery store behind a police station in suburban Soweto. "The way you dance and move, it's like having no bones!" He tries to describe the style of Shangaan dance, but I can say that I'm imagining that the bone dance might look like. "Wait," he said. "You'll see. 'S people go crazy. "

There are about 3,000 people gathered around a soundsystem in the center of the fleet in the hot afternoon in South Africa. The atmosphere is drunk and noisy, with people climbing on top of a truck roofs Kellogg and market stalls to try to get a better view. For the next five hours, we see a half-dozen groups of dancers jump to the makeshift dance floor and maximize their chances for 20 minutes. There are rapid fire, recommendations and routines rattle individual turns hip-shaking group, all in the face meltingly fast electro beats. Viewers throwing money as dancers, fights break out as they grow to position the edges.

This is Shangaan electro and Nozinja is the 44-year-old, self-proclaimed lord of a scene from the city streets to countries as far away as Finland and Australia. This is a larger than life character. A little over six feet tall, beefy, affable and a wardrobe of brightly colored striped shirts, tailored trousers and shiny dress shoes

If this does not look like the typical music fan site, it is not because Nozinja. He grew up in rural Limpopo province, about 600 km from Johannesburg, the home of the Shangaan culture. Later, he moved to Soweto and has established a number of successful repair of mobile phones in the municipality. Then, in 2004, after observing the size of the crowd in Soweto local Shangaan dance and talk to some of the artists who thought his business acumen could result in his world, he exchanged SIM cards for cards sound. He pledged to bring the music and dance Shangaan worldwide - all from the confines of a soundproof shed in your garden. Nozinja is now a producer, performer, video director and promoter, and in the last decade has around 25 albums in the Shangaan style. He still finds time to manage a new hotel in Limpopo, too. "I told my friends I was going to build an empire," says Nozinja, proudly, that will not happen overnight. The traditional Shangaan music is a mixture of fluid lines guitar and live drum popularized by . artists such as Thomas Chauke and former collaborator Paul Simon MD General Shirinda, published in 1986 Graceland It took a few albums before electronicised own version disk, faster Nozinja his - some of his pieces are a staggering 190 BPM - has been accepted. But in December 2009, was found by Wills Glasspiegel, musicologist study in South Africa, which helped connect Nozinja friendly world music label Honest Jon Damon Albarn in London.

People "were afraid of being called Shangaan; shame. Now, walk tall, and I am proud that I was part of this'

dancing the right way is important Nozinja. Rapid movements and enthusiasm to encourage ("Faster is better"), but nothing ventured or not is a traditional anathema ("Baila bitch"). When a male dance trio with hats of the CAP, Nozinja screams like a teacher who has seen students who smoke a pack of cigarettes Mayfair behind the bike sheds. Finally came to remove hats himself, while dancing.

"I am a man of principle," says Nozinja. "If I want something, I say." A good performance can mean a ticket, but a choice of wardrobe unhappy or suggestive hip shake too far and months of work may be in vain. This reasoning behind the level of micromanagement fierce Simon Cowell. Sent Nozinja Shangaan people and their culture have been marginalized in South Africa, the focus is rather more commercial musical exports as kwaito, hip-house hybrid club made famous by DJ Mujava Township Funk beaten, or local house music everywhere, which is beaten by almost all riders custom boy in Soweto. Want the most dedicated dancers to show the culture and dance of his tribe in the world.


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